According to the infographic we posted yesterday, the top four edtech companies focusing on digital textbooks have raised close to $240 million last year. And that’s just the top four. The market for replacing the paper book with a digital version is growing year over year. I discovered a new infographic that offers some details on the rise of the e-reader. In 2011, 43 percent of Americans age 16 or older read books, articles, and magazines in e-book form.
E-book reading is not just a consumer trend. Though the Kindle, Nook, and iPad were all primarily designed for consumer purposes, a number of edtech companies are embracing these kinds of devices for student uses. You’ll see on the graphic that according to one study, 25 percent of e-book readers use it to “learn and gain new information.”
On a personal note, I’ve got to say I was pleased to see the affirmation that printed books are still at the top of the heap. 72 percent of American adults read a printed book last year. Though I’m a huge supporter of the transition to digital books in schools—if for no other reason that backpacks need to get a whole lot lighter—for me personally, the sense of tactile comfort a printed book offers can’t be beat.
Check out the infographic and learn about the rise of digital reading: